The stand of the City Council of Oviedo at FITUR 2022 can be presented with a more comprehensive focus, highlighting both its design and the visitor experience.The City Council of Oviedo took part in the 41st edition of FITUR with a stand designed, produced, and installed entirely by Proasur, conceived as an open and light-filled space that strengthened the city brand and its institutional presence at the fair.
The project combined clean, contemporary architecture with large graphic surfaces and audiovisual resources showcasing Oviedo’s main cultural and tourist attractions. The layout of the space supported both visitor services and professional meetings, integrating information points, exhibition areas, and dedicated workspaces. The inclusion of plant displays, exhibition vitrines, and digital media created a welcoming and functional environment, aligned with the image of a modern, competitive destination that the City Council of Oviedo aims to project at major tourism showcases.
FITUR 2022: Oviedo City Hall Stand
The City Council of Oviedo stand at FITUR 2022 can be presented with a more comprehensive focus, highlighting both its design and the visitor experience.
The City Council of Oviedo took part in the 41st edition of FITUR with a stand that was fully designed, produced, and installed by Proasur, conceived as an open, light-filled space that enhanced the city brand and its institutional presence at the fair. The project combined clean, contemporary architecture with large graphic surfaces and audiovisual resources showcasing Oviedo’s main cultural and tourist attractions.
The layout of the space supported both visitor services and professional meetings, integrating information points, exhibition areas, and clearly defined workspaces. The inclusion of plant displays, exhibition vitrines, and digital media helped create a welcoming yet functional environment, aligned with the image of a modern, competitive destination that the City Council of Oviedo aims to project at the main tourism showcases.
